UNIQUE DESIGNS - HANDMADE WITH LOVE

  • Wool - Made in Austria

    Choose from 26 color options of merino wool—crafted in Austria

  • Jackets Are Made to Order

    Handcrafted in our Vienna Atelier 

  • LIMITED QUANTITY

    All pieces in the collection are limited editions.

Philipp Ledl- Designer & Creative Director

"I'm fascinated by the idea of taking something that already exists—something with a long history and tradition—and placing it in a new context.

Loden has been a part of Austrian culture for generations. My goal is to reinterpret this traditional material through contemporary silhouettes without losing its original character.

"For me, the focus is always on craftsmanship. It's not about reinventing something from scratch, but about appreciating what already exists and giving it a new perspective."

WHYAT Store Vienna

Strauchgasse 1-3 

1010 Vienna

Mon-Sat: 10 a.m.-6 p.m.

Visit our store & discover the collection and exclusive individual pieces! 

Handmade in Austria

WHYAT Loden - Handcrafted in Vienna Atelier